Naked Essentials™ Kibble

Chicken + Duck

Dogs know pants are overrated, and that's why they love our Naked Essentials kibble. Grains? Fillers? Artificial anything? No way. More like real meat as the first ingredient and our Happy Tummeez Prebiotics + Probiotics to keep your dog feeling just right. Bonus? It's on shelves in grocery stores for your convenience, so you can stock up on human snacks and invite us over for a game of Bark-o Polo.

Available Sizes

4 lb

11 lb

Product Benefits

No Fillers or By-Product Meals
For all stages of life
Real meat first ingredient
Grain Free, free of corn, wheat, soy + rice
No Artificial Preservatives, Flavors, or Colors
Made in the USA


chicken, chicken meal, turkey meal, lentils, chickpeas, pea protein, chicken fat (preserved with mixed tocopherols), dried beet pulp, dried sweet potato, duck, pea starch, whole ground flaxseed, natural flavors, potassium chloride, calcium carbonate, dried chicory root, fish oil, choline chloride, Vitamin E supplement, dried carrots, dried celery, dried Lactobacillus acidophilus fermentation product, dried Lactobacillus casei fermentation product, dried Bifidobacterium thermophilum fermentation product, dried Enterococcus faecium fermentation product, dried beets, dried parsley, zinc sulfate, dried lettuce, dried watercress, iron amino acid chelate, ferrous sulfate, zinc amino acid chelate, dried spinach, niacin supplement, manganese amino acid chelate, copper sulfate, thiamine mononitrate, d-calcium pantothenate, Vitamin A supplement, manganous oxide, sodium selenite, pyridoxine hydrochloride, copper amino acid chelate, riboflavin supplement, Vitamin D3 supplement, biotin, calcium iodate, Vitamin B12 supplement, folic acid.

Guaranteed Analysis

crude protein, Min 30.0%
crude fat, Min 15.0%
crude fiber, Max 4.5%
moisture, Max 12.0%
vitamin E, Min 100 IU/Kg
omega 6 Fatty Acids, Min* 2.5%
omega 3 Fatty Acids, Min* 0.65%

CALORIE CONTENT (CALCULATED): ME = 3,390 kcal/kg; 350 kcal/cup

Daily Feeding Guide

Up to 5 lbs

¾ Cup

6-10 lbs

¾ to 1¼ Cup

11-20 lbs

1¼ to 2 Cups

21-30 lbs

2 to 2½ Cups

31-40 lbs

2½ to 3¼ Cups

41-60 lbs

3¼ to 4½ Cups

61-80 lbs

4½ to 5½ Cups

81-100 lbs

5½ to 6½ Cups

Puppies and pregnant or nursing mothers should eat a little more.

Senior dogs and overweight dogs should eat a little less.

Keep fresh water available at all times.

Switching your dog's food is easy.

It's important to introduce the new food into your pet's diet gradually. To ensure a happy tummy, we recommend transitioning your pet to “I and love and you” using this easy 10 day schedule.

Current Food"I and love and you"
Day 1–3
"I and love and you"
Day 4–6
"I and love and you"
Day 7–8
"I and love and you"
Day 9–10
"I and love and you"


Danielle G.


Basenji/Mtn. Curr mix

Hey, I and Love and You! For the first time in 18 months, my parents have found me a food that I love. I don't turn my nose to it, I don't refuse to eat it, I don't give a pitiful look at mealtime, I love it! I have finally found my forever food, thanks to you! Love, Rascal 💙

Jennifer S.


Jack Russell Terrier

So I stumbled across your product the other day and was excited to try it for my 14 1/2 year old Jack Russell... She has become sensitive to several food ingredients and she doesn't understand why the food I have been serving her tastes like crap. She won't eat, or picks at it and then looks at me with those sad eyes because once again dinner was tasteless and a chore to eat... UNTIL... I served her your dog food... who knew she could act excited again about eating and bounce into the kitchen like a puppy. No longer is it a chore for her to eat.. She gobbles down her food and asks for 2nd's.. So THANK YOU!!! THANK YOU!!! THANK YOU!!!