Why Our Raw

Why Our Raw Food for Dogs & Puppies

Why Our Raw Mobile

Why Our Raw Food for Dogs & Puppies

Why Raw?

IN THE RAW contains the raw ingredients that dogs were meant to eat and enjoy. And you don’t have to go hunting in the woods for it. Simply add water, and BOOM! Full meal.

Shop Now
Max Clipped 2 new

100% Raw

Ingredients are either freeze-dried or dehydrated, never cooked. Re-hydrate with water and the result is 100% raw food for your dog.

Made with Love 

and natural, healthy, premium grain-free ingredients.


Real Foods

Our not-so-secret ingredients come from real foods like carrots, steak, sweet potatoes and spinach.


Grain Free

We left out corn, wheat, rice, soy, and fillers and instead added nutrient-rich, easier-to-digest carbs like lentils and sweet potatoes.


Nothing Artificial

Our IN THE RAW Food is dehydrated for food safety and shelf stability. And we never ever add any artificial preservatives.

Flippin' Delicious & Easy to Digest

Our super tasty recipe made from quality, wholesome ingredients smells and tastes great. Just try to wipe the smile off your dog’s face.

Shop Raw

IN THE RAW is super easy to prepare! 

Watch Chef Harlow's short how-to video below.